With over 30 years of experience in business-building and digital marketing, Jennifer Orechwa is a seasoned expert dedicated to helping wellness practitioners transform their practices into thriving, scalable businesses. As the founder of Salt Marketing and a StoryBrand Certified Guide, Jennifer has spent her career empowering health and wellness professionals with the strategies and tools they need to attract clients, increase revenue, and make a lasting impact in their communities.Jennifer’s expertise stems from decades of hands-on experience in marketing, including her work as a Keap Certified Partner, where she has implemented cutting-edge automation and streamlined systems for countless businesses. Her passion for education and actionable insights has led her to create comprehensive courses tailored specifically for wellness practitioners.Through her programs, Jennifer teaches practitioners how to simplify marketing, master sales strategies, and build loyal client communities while saving time and avoiding burnout. Her proven frameworks, including the 6-step Growth Accelerator system, have helped practitioners achieve measurable success, from doubling their social media following to increasing patient volume and revenue.Jennifer’s teaching style is approachable, practical, and rooted in a deep understanding of the unique challenges wellness professionals face. Whether you’re just starting or looking to scale, Jennifer’s courses offer a step-by-step guide to unlock the potential of your practice and create sustainable, impactful growth.When she's not helping others build their dreams, Jennifer hosts the Worth Your Salt podcast and serves as a trusted advisor to health and wellness professionals nationwide.

With over 30 years of experience in business-building and digital marketing, Jennifer Orechwa is a seasoned expert dedicated to helping wellness practitioners transform their practices into thriving, scalable businesses. As the founder of Salt Marketing and a StoryBrand Certified Guide, Jennifer has spent her career empowering health and wellness professionals with the strategies and tools they need to attract clients, increase revenue, and make a lasting impact in their communities.Jennifer’s expertise stems from decades of hands-on experience in marketing, including her work as a Keap Certified Partner, where she has implemented cutting-edge automation and streamlined systems for countless businesses. Her passion for education and actionable insights has led her to create comprehensive courses tailored specifically for wellness practitioners.Through her programs, Jennifer teaches practitioners how to simplify marketing, master sales strategies, and build loyal client communities while saving time and avoiding burnout. Her proven frameworks, including the 6-step Growth Accelerator system, have helped practitioners achieve measurable success, from doubling their social media following to increasing patient volume and revenue.Jennifer’s teaching style is approachable, practical, and rooted in a deep understanding of the unique challenges wellness professionals face. Whether you’re just starting or looking to scale, Jennifer’s courses offer a step-by-step guide to unlock the potential of your practice and create sustainable, impactful growth.When she's not helping others build their dreams, Jennifer hosts the Worth Your Salt podcast and serves as a trusted advisor to health and wellness professionals nationwide.